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Chipotle raises prices of burritos, salads and more up to 4% as it boosts employee wages

Chipotle raises prices of burritos, salads and more up to 4% as it boosts employee wages

DIGITAL MARKETING NEWS

Chipotle raises prices of burritos, salads and more up to 4% as it boosts employee wages

Rising inflation impacts the stock market and more. Here’s how.Rising prices are scaring investors. Here’s how inflation works, how it affects investments like stocks and funds and how to protect your money.USA TODAYIt’s not your imagination. Your Chipotle burrito costs more.The fast-casual chain raised menu prices 3.5 to 4% to help offset an increase in employee wages, Chipotle Chief Financial Officer Jack Hartung said at the Baird Global Consumer, Technology & Services Conference Tuesday.Chipotle announced in May it was hiring 20,000 employees and raising its average hourly wage to $15 by the end of June. Starting pay will range from $11 to $18 an hour, the company said.”We really prefer not to take pricing, but it made sense in this scenario to invest in our employees and get these restaurants staffed and make sure that we had the pipeline of people to support our growth,” CEO Brian Niccol said at the Baird conference. “We’ve taken some pricing to cover some of that investment.”Beech-Nut recall: Baby food brand will stop selling rice cereal because of high arsenic levelsDust off your reusable mug: Starbucks to allow reusable cups again after 15-month break amid COVID-19Niccol said the percentage increases equate to “quarters and dimes that we’re layering in.” After the increase, he said, a chicken burrito was still “well below $8,” except for higher price markets such as New York. In New York City, a chicken burrito costs $9.50 versus $7.65 in Fort Lauderdale, Florida, or $7.75 at a Chipotle in Topeka, Kansas. Hartung said the industry was feeling inflation pressures, which are focused on labor.”Our approach was to get in front of this and lead, to first invest in our people and then to do the right thing,” he said. “It feels like the industry is now going to have to either do something similar or play some kind of catch-up.”McDonald’s said in May it was raising wages by an average of 10% at company-owned locations.Hiring picked up nationwide in May as employers added 559,000 jobs amid falling COVID-19 cases, a loosening of business constraints and stepped-up vaccinations, more than offsetting persistent worker shortages.Leisure and hospitality, the sector hit hardest by the pandemic, added 292,000 jobs in May as restaurants and bars rehired laid-off workers.Save better, spend better:  Money tips and advice delivered right to your inbox. Sign up hereThanksgiving 2021 store closings: Best Buy joins Walmart, Target in keeping stores closed for ThanksgivingContributing: Paul DavidsonFollow USA TODAY reporter Kelly Tyko on Twitter: @KellyTyko. For more shopping tips and deals, join us on our Shopping Ninjas Facebook group. 


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