Connect with us

Fresh World News

Here’s a Guide to Every Single One of the Nearly 50 Immersive Van Gogh Experiences Blanketing the U.S., and What Each Promises

Installation view of <em>Beyond Van Gogh</em> Image courtesy Beyond Van Gogh.

ART WORLD NEWS

Here’s a Guide to Every Single One of the Nearly 50 Immersive Van Gogh Experiences Blanketing the U.S., and What Each Promises

As far as we can remember, there has never been a phenomenon like the immersive Van Gogh craze currently sweeping America
Maybe it’s the enduring popularity of the Dutch artist. Maybe it’s the hunger for in-the-world experiences after a year of quarantine. Maybe it’s that one scene in Emily in Paris… but whatever it is, the hunger to venture into a giant animated projection of a Van Gogh painting is real, and it’s everywhere.
Ads with “Gogh”-themed puns (“Gogh with Mom,” “It’s Safe to Gogh,” “Don’t Wait to Gogh,” etc.) are blanketing nearly 40 different cities across the U.S. and saturating social media feeds. In some cities, such as selfie-crazed L.A., upcoming immersive Van Gogh exhibitions are all but sold out well before they open.
Installation view of Beyond Van Gogh Image courtesy Beyond Van Gogh.
Some are already open. Others are about to open. Some don’t even have announced venues yet, but are selling out fast.
No fewer than five different corporate entities are currently dueling it out across the map for supremacy in the Van Gogh space, causing the Better Business Bureau to issue an alert to consumers to make sure they get the Van Gogh light show that they want. In cities like Detroit, one company has snapped up the website VanGoghDetroit.com while its nemesis owns DetroitVanGogh.com.
So what’s the difference between all these experiences? Here’s a breakdown.
Installation view of Van Gogh: The Immersive Experience. Image courtesy Van Gogh: The Immersive Experience.
—Beyond Van Gogh: The Immersive Experience is the vision of Mathieu St-Arnaud, creative director of Montreal-based Normal Studio, a projection-mapping outfit that has previously worked with the Montreal symphony and brought the Diary of Anne Frank to life. Beyond Van Gogh promises “300 of Vincent Van Gogh’s iconic artworks,” brought to life with music and “the artist’s own dreams, thoughts, and words.”
—Imagine Van Gogh: The Immersive Exhibition claims to employ a signature technique of immersive projection so visceral that they do not show videos on their website, because this would fail to capture the experience. Conceived by Annabelle Mauger and Julien Baron, associated with the immersive attraction known as the Cathédrale d’Images in France, Imagine Van Gogh is an animated projected collage of some 200 paintings from the final two years of Van Gogh’s life, all accompanied by classical hits by Saint-Saëns, Mozart, Bach, Delibes and Satie. There is also a “pedagogical room,” conceived with art historian Androulla Michael.
—Immersive Van Gogh is the brainchild of Italian film producer Massimiliano Siccardi. It promises, via 100 projectors, an hour-long experience completely bathing visitors in Vincent Van Gogh’s greatest hits, accompanied by “experimental electronic music with pure, ethereal and simple-seeming piano” by composer Luca Longobardi (for the New York incarnation, Hamilton production designer David Korins has been brought on for extra oomph). Siccardi and Longobardi are the team behind the Van Gogh, Starry Night experience at Paris’s L’Atelier des Lumières seen in the Netflix show Emily in Paris, if that’s important to you.
—Van Gogh Alive comes courtesy Grande Experiences, also the braintrust behind such exhibitions as Monet & Friends and Planet Shark. Focusing on the period between 1880 and 1890, it promises “more than 3,000 Van Gogh images at enormous scale” via 40 projectors, augmented to show the Dutch artist’s sources of inspiration and set to “a powerful classical score.”
—Finally, Van Gogh: The Immersive Experience, a partnership between producer Exhibition Hub and “entertainment discovery platform” Fever promises to wrap you in more than 400 Van Gogh works using a trademarked video mapping technology. On top of the light show, there is a drawing studio, galleries that offer info about Van Gogh’s life and work, and an (optional) 10-minute VR experience called A Day in the Life of the Artist in Arles.
Phew!
Now, if you’re wondering whether a Van Gogh show is coming to your region (it probably is), here’s a round-up of nearly 50 U.S. shows based on the best available information.
 
Alabama

Birmingham
Beyond Van Gogh: The Immersive ExperienceLocation: TBDDates: TBD
 
Arizona

Phoenix
Immersive Van GoghLocation: TBDDates: July 29–November 28, 2021
 
California
 

Los Angeles
Immersive Van GoghLocation: TBDDates: September 30, 2021–January 2, 2022
San Diego
Beyond Van Gogh: The Immersive ExperienceLocation: Wyland Center at Del Mar FairgroundsDates: From January 2022
San Francisco
Immersive Van GoghLocation: SVN West San Francisco (Formerly the Fillmore West)Dates: March 18–September 6, 2021
San Jose
Beyond Van Gogh: The Immersive ExperienceLocation: TBDDates: TBD
 
Colorado

Denver
Immersive Van GoghLocation: TBDDates: September 30, 2021–February 6, 2022
Van Gogh AliveLocation: The Hangar at Stanley MarketplaceDates: July 9–September 26, 2021
 
Connecticut

Danbury
Beyond Van Gogh: The Immersive ExperienceDates: TBDLocation: TBD
 
Florida

Miami
Beyond Van Gogh: The Immersive ExperienceLocation: Ice Palace StudiosDates: May 27–July 11, 2021
Van Gogh: The Immersive ExperienceLocation: Olympia TheaterDates:  May 8–August 30, 2021
Orlando
Immersive Van GoghLocation: TBDDates: October 6, 2021–February 6, 2022
St. Petersburg
Van Gogh AliveLocation: The Dali MuseumDates: November 21, 2020–June 13, 2021
 
Georgia

Atlanta
Van Gogh: The Immersive ExperienceLocation: Pullman YardsDates: May 19–September 26, 2021
 
Hawaii

Honolulu
Beyond Van Gogh: The Immersive ExperienceLocation: Hawai’i Convention CenterDates: July 2–August 15, 2021
 
Illinois

Chicago
Immersive Van GoghLocation: Lighthouse ArtSpace at Germania ClubDates: February 15–November 28, 2021
 
Indiana

Indianapolis
Van Gogh AliveLocation: Indianapolis Museum of Art at NewfieldsDates: Summer 2021–Fall 2021

Massachusetts

Boston
Imagine Van Gogh: The Immersive ExhibitionLocation: SoWa Power StationDates: December 21, 2021–February 20, 2022
Van Gogh: The Immersive ExperienceLocation: TBADates: September 24, 2021–January 30, 2022
 
Michigan

Detroit
Beyond Van Gogh: The Immersive ExperienceLocation: TCF CenterDates: June 25–August 15, 2021
Immersive Van GoghLocation: TBDDates: October 21, 2021–February 6, 2022
 
Minnesota

Minneapolis
Immersive Van GoghLocation: TBDDates: August 2–October 31, 2021
 
Missouri
 

Kansas City
Immersive Van GoghLocation: TBDDates: December 1, 2021–February 6, 2022
Van Gogh AliveLocation: Nelson-Atkins Museum of ArtDates: October 23–December 31, 2021
St. Louis
Van Gogh: The Immersive ExperienceLocation: TBDDate: TBD
 
Nevada

Las Vegas
Immersive Van GoghLocation: TBDDates: July 1–September 6, 2021
Van Gogh: The Immersive ExperienceLocation: Area 15Dates: May 27–July 5, 2021
 
New York

Buffalo
Beyond Van Gogh: The Immersive ExperienceLocation: Eastern Hills MallDates: August 10–October 3, 2021
New York City
Immersive Van GoghLocation: Pier 36Dates: June 4–September 6, 2021
Van Gogh: The Immersive ExperienceSkylight on VeseyFrom: June 4–September 6
 
North Carolina

Asheville
Van Gogh AliveLocation: BiltmoreDates: November 5, 2021–March 5, 2022
Charlotte
Immersive Van GoghLocation: Camp North EndDates: June 17–September 12, 2021
 
Ohio

Cleveland
Immersive Van GoghLocation: TBDDates: October 1, 2021–February 6, 2022
Columbus
Immersive Van GoghLocation: TBDDates: October 28, 2021–January 2, 2022
 
Oregon

Portland
Beyond Van Gogh: The Immersive ExperienceLocation: TBDDate: TBD
 
Pennsylvania

Philadelphia
Van Gogh: The Immersive ExperienceLocation: TBDFrom: August 2021
Pittsburgh
Immersive Van GoghLocation: TBDDates: September 23–November 28, 2021
 
Tennessee

Nashville
Immersive Van GoghLocation: TBDFrom: November 4, 2021–February 6, 2022
 
 
Texas

Austin
Beyond Van Gogh: The Immersive ExperienceLocation: The Starry Night Pavilion at Circuit of The AmericasDates: June 18–August 8, 2021
Dallas
Immersive Van GoghLocation: TBDDates: June 17–September 6, 2021
Van Gogh: The Immersive ExperienceLocation: TBDDates: July 5–November 28, 2021
Houston
Immersive Van GoghLocation: TBDDates: August 12–October 10, 2021
Van Gogh: The Immersive ExperienceLocation: TBDDates: August 30, 2021–January 2, 2022
San Antonio
Immersive Van GoghLocation: TBDDates: November 18, 2021–February 6, 2022
 
Utah

Salt Lake City
Beyond Van Gogh: The Immersive ExperienceLocation: TBDDates: TBD
 
Washington

Seattle
Van Gogh: The Immersive ExperienceLocation: TBDDates: September 10, 2021–January 30, 2022
Tacoma
Imagine Van Gogh: The Immersive ExhibitionLocation: Tacoma ArmoryDates: December 18, 2021–January 30, 2022
 
Washington, D.C.

 
Van Gogh: The Immersive ExperienceLocation: TBDDates: July 23, 2021–January 26, 2022
 
Wisconsin

Milwaukee
Beyond Van Gogh: An Immersive ExperienceLocation: Wisconsin CenterDates: July 21–September 19, 2021
Follow Artnet News on Facebook:

Want to stay ahead of the art world? Subscribe to our newsletter to get the breaking news, eye-opening interviews, and incisive critical takes that drive the conversation forward.


Source link

Continue Reading
You may also like...
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

More in ART WORLD NEWS

To Top
error: Content is protected !!